Learn how to acquire profiled leads online, optimizing costs and automating sales processes

Download Case Studies of companies from multiple industries that have carried out online initiatives aimed at:

What the case studies are about

Here is a preview of the content of the case studies you will receive.

+150% ROAS with Facebook Ads and Email Marketing

Windows Case Study
A case study of a window and door frame company that, thanks to lead generation work and Email Marketing Automation was able to automate and generate a return on investment on ADV and consulting spend of +150%.

30.000€ Turnover and 5400% ROI with Lead Nurturing

A case study of Lead Nurturing in the B2B of a company in the marble sector that, despite starting from a target that was difficult to reach, generated 30,000 euros of additional turnover and a ROAS of 5400% with a retraining of contacts and the sending of precise newsletters.

157 requests with 380€ spent in Google Ads

hotel case study
A case study in the tourism sector of a hotel that, starting from certain criticalities, managed to generate 157 contacts with a limited budget on Google ADS divided between booking requests, phone calls and newsletter subscribers, at the same time encouraging disintermediation from Booking.com.

+219.5% increase in turnover with Email marketing and SMS

Mattresses case study
A case study of a mattress company where, proceeding to the preliminary analysis of the purchasing process, they proceeded to incentivize Reviews and Passaparola and Nurturing via email and SMS of the private customer, contributing to a +219.5% of average turnover compared to the previous year.

250 B2B Leads at the Fair with Google Ads

fair case study
A case study of a metalworking company that, by taking advantage of its participation in an industry fair, managed to acquire 250 potential customer contacts with a negligible cost in Google ADS and a high ROI.

B2B contacts of large companies with LinkedIn Ads

ERP software case study
A case study of a company that resells a range of ERP management software from a well-known brand, which managed to acquire dozens of profiled, data-rich leads from structured companies with a series of campaigns on LinkedIn ADS and Landing Page optimized from the point of view of Neuromarketing and CRO.

150 phone calls with 1164€ in Google Ads

Nursing Home Case Study
A case study of an addiction recovery nursing home that got 150 phone leads and another 20 email leads with Search Network campaigns, targeted extensions, and excellent CPC and CTR.

465 Webinar Attendees With 313 In Facebook Ads

neurospychologist case study webinar
A case study of a Neuropsychologist who, through a strategy aimed at educating the potential client and transmitting trust, was able to acquire almost 500 leads (constantly increasing) with a few hundred euros of investment in Facebook ADS.

The author of Case Studies

My name is Emanuele Chiericato and I have been professionally involved in Web Marketing consulting and training for 13 years, with a focus on Lead Generation and Email Marketing Automation.
I am the author of "Lead Generation: get new contacts and turn them into loyal customers", published by Flaccovio Editore and Speaker in national events on Web Marketing such as SMAU, Da Zero a SEO, Inbound Strategies, Adworld Experience.
Want to know more? Here is my website.


"We tackled the creation of lead generation campaigns for LinkedIn, enormous humility and expertise."


"Lead Generation on Facebook campaigns: we have achieved excellent results and above all, thanks to Emanuele's skills, we have increasingly improved the performance of the campaigns".


"His competence is confirmed by the results, moreover I appreciated his professionalism and transparency"


"A serious, knowledgeable and reliable professional who can tell on the fly what works and what doesn't. Working with him is a pleasure and a source of continuous stimulation."


"His techniques have proven effective in improving the visibility of a major client."


"Emanuele is professional, knowledgeable, reliable, accurate, his skills are amazing."


"Professionalism, competence, availability distinguish him in every aspect both work and human"


"He gave us a lot of advice in the company on how to manage customers and contacts, helping us to have an increase in sales."

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