Learn how to increase organic traffic to your site and convert it into leads with the SEO course

An advanced training course on SEO (Search Engine Optimization) and Inbound Marketing tailored to your company and carried out in video conference whenever you want, to learn how to:

choose keywords that generate contacts and sales
understand how Google works: Crawling and Indexing
understand how to create content that ranks and generates visits
understand the role of links and loading speed
understand how to convert organic traffic into leads and sales

Emanuele Chiericato, SEO Consultant and Trainer
Author of "SEO Guide" and "Lead Generation" (Flaccovio Editore)

"It's a pleasure to work with Emanuele. He is professional, knowledgeable, reliable, accurate, his skills in SEO are amazing"

 5/5

"We worked with Emanuele in order to improve the visibility of a major client. His techniques proved to be effective and allowed us to achieve our goal."

 5/5

"An excellent lecturer. His lectures were very practical and full of examples. I learned so much from him."

SEO Course Content

Below you will find the main topics of the SEO course: if you have any in-depth questions or specific requests, let's talk.

part 1: guide to seo and organic positioning

SEM, SEO, SEA (Google Ads): a preliminary clarification
Anatomy of a SERP
Differences between SEO and Google Ads
Why the first page of Google? The role of CTR
How does Google work? Crawling & Indexing
Keywords: selection criteria and tools
Organic Positioning: Ranking Factors
On Page / On Site ranking factors
Off site ranking factors: Link Building & Link Earning

part 2: advanced concepts and seo practice

Managing Duplicate Content
Manage Traffic Divisions
Core Updates: Overview
Page Speed Insights
Multilingual SEO
Technical SEO
Analyze SEO in Google Analytics
Convert organic traffic into leads
SEO for WordPress

FAQ

Some frequently asked questions about the SEO course.

When and how does the SEO course take place?

The SEO Course takes place online, on the platform of your choice (preferably Google Meet), at dates and times agreed together according to your availability.

Who is the SEO course for?

The SEO Course is aimed at employees and owners of companies, (web) marketing professionals and anyone who wants to understand in a complete and consequential way strategies and tools to increase visibility and organic traffic from Google and convert it into contacts and sales.

Is the SEO course available in video format?

At this time, the SEO course is not available in recorded video course format, but we can hold it as a video conference tailored to your training goals.

How long is the SEO course?

An average of 12 hours is required to conduct the standard SEO course program, which we can extend as needed.

What is the required investment?

The investment required for the SEO Course varies depending on the topics and duration: contact me to define a program tailored to your training needs.

Are certificates and post-course support provided?

Of course, a nominal certificate of attendance can be provided upon request and post-course coaching and mentoring sessions can be arranged for participants.

"A structured course that puts order where others make a mess."

 5/5

"Great content, great overall setup, worth more than the price you put it on sale for"

 5/5

"A well-structured course that brings order to a fundamental subject for any company that wants to generate new leads and convert leads into customers"

 5/5

The SEO course in figures

The average satisfaction score

Years of experience

Trained students

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Reviews

Some opinions released by those who have attended the SEO course or another training opportunity with me.

 5/5

"Always very clear in explanations and concrete examples to make understand even those who know little about it."

 5/5

"Professional and knowledgeable, knows how to respond to participants' needs, makes them curious and inspires them."

The author of the SEO Course

My name is Emanuele Chiericato and I work professionally in consulting and training in Web Marketing for 12 years, with a focus on Lead Generation e Email Marketing Automation.
I am Author of an "SEO Guide" published in 2010 with over 1000 downloads, of an "SEO Guide for WordPress" and of "Lead Generation: get new leads and turn them into loyal customers", published in 2017 by Flaccovio Editore, 1st Reprint 2018 and Speaker in national events on SEO and Web Marketing such as SMAU, From Zero to SEO, Inbound Strategies, Adworld Experience.
Want to know more? Here is my website.