What is Nelio
Founded in 2013, Nelio (https://neliosoftware.com/) is an organization based in Spain, and offers a number of plugins:
- a plugin for theAB test at WordPress, called Nelio AB Testing;
- a specific plugin called Nelio Content to help you streamline the editorial and social sharing process;
- a plugin, Nelio Unlocker, to switch from one to another Page Builder (such as Elementor o Beaver Builder) while maintaining compatibility;
- Nelio Translatea plugin for managing translations Multilingual WordPress such as WPML e TranslatePress;
- Nelio Maps, for adding a Google Maps block;
- Nelio Compare Images, for adding a comparison block between 2 images.
Let's look specifically at the first 2 plugins.
Nelio A/B Testing
Nelio A/B Testing (https://neliosoftware.com/testing/) is the leading plugin for WordPress to perform AB Testing. You can use it to analyze titles, images, product descriptions, pages and posts. The test reports a graphical representation for conversion rate on control version and variant. A horizontal bar graph presents the exact conversion rates for different options. The analysis will also show page views and days in progress.
Here is a feature set of Nelio A/B Testing:
Native A/B Testing
Widget testing
In addition to Pages and Posts, Nelio A/B Testing is the only solution that includes Menu and Widget Test. Use the default WordPress user interface to create new menus and widget sets. You'll be able to duplicate your current menus and widgets and modify them with just a few clicks. Find out which combination improves your conversion rate!
Heatmap and Click Map
Heatmaps and Clic Map offer useful insights into what your visitors do and don't do when they arrive at your website. They're also a perfect companion for A/B testing, as they provide insights into what to send next in the text and help you understand how your tests are performing.
Alternative Themes and CSS Testing
If you're going to change your theme or tweak its CSS rules, make sure they will benefit your business. Nelio A/B Testing makes it extremely easy to test themes and CSS. Simply select the themes you want to test or define the alternative CSS rules you want to apply and the plugin will take care of the rest.
Segmentation
Also, if you're interested in testing a subset of your visitors, you can do so using Nelio's A/B Testing segmentation features. Refine the audience you want to understand by defining the relevant characteristics for a specific test: country, language, device, date, time, and so on.
Cache and Server Load
Nelio A/B Testing implements several mechanisms to reduce the impact of testing your site and speed up WordPress, such as support for caching systems in WordPress.
Quick support
If you are experiencing compatibility issues or having trouble configuring the plugin and getting it to work, contact support and the operators will do their best to help you.
Unlimited tests with Premium Plan
Nelio aims to offer a complete A/B testing experience. That's why you can create an unlimited number of tests of any type by purchasing one of the premium plans. Just select the one that best suits your needs.
Nelio Content
Nelio Content (https://neliosoftware.com/content/) is the editorial calendar and content assistant for WordPress that helps you manage all your editorial tasks and automate your social campaigns. It is designed to help you plan, create and promote your blog content efficiently. Its ultimate goal is to assist you during all the activities involved in creating and promoting content in social media.
If you publish content with WordPress, Nelio Content will save you time and energy by organizing everything more efficiently thanks to the built-in editorial calendar. Plus, you can promote your posts on social networks effortlessly without leaving WordPress.
Let's see the features together.
Editorial calendar
L'Editorial Calendar is one of the tools included in Nelio Content. It offers a unified view of all your content, i.e. posts, social messages and activities. It's also the easiest way to create new content and reschedule your posts and social messages by simply dragging and dropping them.
The editorial calendar helps you plan and manage everything related to your blog. Below is a list of some of the things you can do:
- Add activities
- Schedule new messages
- Plan social updates
Social media scheduling
Most social plugins will automatically share the title and permalink of your post when it is published. Nelio Content takes it a step further and automatically generates multiple social publications so that your post is promoted effectively on social media.
Nelio Content will extract the most relevant phrases from your copy and create a marketing strategy that will drive more visitors to your blog. Easily share your content on Facebook, Instagram, Twitter, LinkedIn. e Google My Business.
Social automation
Social automation Is another useful feature of this plugin. It helps you to automatically fill the social queue along with the post excerpts and automatically share the old posts.
Social Templates
I Social Templates are another popular feature of Nelio Content. You can have predefined templates for social posts. Which you can use while writing a social post.
Analytics
Nelio Content provides you with some very useful analysis on your social media campaign. You can integrate it with Google Analytics To track page views as well. Using the data, you can re-share popular content or strategize your campaign in a better way.
Nelio Content integrates relevant metrics from your Google Analytics and social media accounts and helps you re-promote content that works best.
Content Assistant
Tagging content correctly, using images to illustrate your ideas, linking old posts in your blog to build a solid internal link structure or linking to other blogs to offer different points of view on a topic are all examples of how you can create content. Nelio Content analyzes the content of your posts and recommends actions you could take to improve their quality.
Team Communication
Nelio Content Is a multi-user plugin that simplifies working with your team. It simplifies team communication through editorial comments. A comment box is displayed at the bottom of each post. Simplifies the review process. The reviewer can leave comments right below the post and the author can implement changes.
Integrations
You can integrate Nelio Content to work with Yoast SEO To provide better quality posts. In the post analytics widget, you'll also see the Yoast SEO score, the leading WordPress plugin for SEO next to AIO SEO.
Opinions and reviews on Nelio
Nelio helps more than 6,000 sites in more than 100 countries around the world. Many reviews and testimonials from users who have already used the service can be found on the official website.
Prices of Nelio
The price of Nelio varies depending on the plugins and for Nelio A/B Testing it starts from $ 29,00 per user per month with the Basic plan (https://neliosoftware.com/testing/pricing/).
For many of these plugins there is also a free version. You can install the free plugin directly on your WordPress site.
